Impact

Making more impact with technology

Helping organisations make more impact since 2012

As TwoPurpose, we not only help organisations, but also like to contribute our own bit with various initiatives. This way, we contribute both directly and indirectly to a better world!

In determining impact, we use the 17 Sustainable Development Goals as set out by the United Nations in 2015, but also contribute directly to impact through our TwoPurpose Foundation.

Theory of change

Our vision is for TwoPurpose to be recognised as a quality and sound consultancy firm that acts with social awareness. We strive to reflect these values in all our marketing activities, not only providing high-quality services but also making a positive impact on society.

Vision

We help mission-driven organisations make the most of the world's #1 CRM platform: Salesforce. We do this based on in-depth knowledge of their processes and our best practices. We are driven by our mission and work passionately to create future-proof solutions for our customers.

Impact

Improved living conditions

Climate change mitigation & biodiversity decline

Indirect outcomes

More resources for mission

Greater understanding for and accountability of donating

More efficient implementation of aid and development

More innovative power

Direct outcomes

Higher income from fundraising

Higher productivity per employee

Better connection with online audiences

Increased grip on programme management activities

Better response to current events through more flexible systems

Outputs

Integrated systems

Administrative work automated away

Non-prot focused best practices implemented

Activities

Implement Salesforce-based solutions for fundraising, PME, membership administration and marketing automation

Enabling organisations to continue developing independently

Problems

Online fundraising is not well integrated, resulting in much lost value

NGOs lack capacity to implement grant making transparently and measure results

TwoPurpose Foundation

TwoPurpose Foundation is committed to social causes, giving back to society. In this way, we not only help make more impact indirectly through our customers, but also directly. 

Farmer with cow in Sweida, Syria

Sustainable Development Goals

The 17 Sustainable Development Goals were drawn up by the United Nations in 2015.
And we as TwoPurpose like to support these causes for more impact!

No poverty

Eradicate poverty in all its forms worldwide, including reducing homelessness, improving access to basic services, and promoting economic opportunities for all.

No hunger

End hunger by ensuring food security, improving access to nutritious food, and supporting sustainable agricultural practices to eliminate hunger and malnutrition.

Good health and well-being

Ensuring healthy lives and well-being for all ages by improving access to healthcare, promoting mental health, and reducing morbidity and mortality.

Quality education

Promote access to inclusive, equal and quality education for all by improving learning conditions, supporting teachers, and providing equal opportunities for girls and boys.

Gender equality

Promote gender equality and empower all women and girls by combating discrimination, improving access to education and employment, and reducing gender-based violence.

Clean water and sanitation

Ensure availability and sustainable management of water and sanitation services by creating safe drinking water supplies, improving sewerage systems, and promoting hygiene practices.

Affordable and sustainable energy

Ensure access to affordable, reliable and sustainable energy by investing in renewable energy sources, improving energy efficiency, and expanding modern energy services.

Fair work and economic growth

Promote sustainable economic growth and decent work for all by creating jobs, ensuring labour rights, and supporting inclusive economic development.

Industry, innovation and infrastructure

Build resilient infrastructure and foster inclusive industrialisation and innovation through technological advances, investment in research and development, and improving transport and communication links.

Reducing inequality

Reducing inequality within and between countries through fair income distribution, social inclusion, and promoting equal opportunities for all, regardless of background.

Sustainable cities and communities

Making cities safe, resilient and sustainable by improving infrastructure, increasing access to basic services, and promoting sustainable urban development and greener urban spaces.

Responsible consumption and production

Ensure sustainable consumption and production patterns by reducing waste, promoting recycling, and encouraging responsible business practices and consumer behaviour.

Climate Action

Taking action to combat climate change and its impacts by reducing greenhouse gas emissions, promoting renewable energy, and implementing adaptation strategies to make communities more resilient.

Life in water

Protect and sustainably use oceans, seas and marine resources by reducing pollution, curbing overfishing, and promoting the conservation of marine ecosystems.

Life in the country

Protect and restore ecosystems and promote sustainable forest management by reducing deforestation, preserving biodiversity, and implementing sustainable agriculture and forestry practices.

Peace, justice and strong public services

Promote peaceful and inclusive societies and access to justice for all by reducing conflict, strengthening justice systems, and fighting corruption.

Partnership to achieve objectives

Strengthen the global partnership for sustainable development and the resources needed through international cooperation, knowledge sharing, and mobilising financial resources for development.