Granny's Finest: young learns from old and vice versa
Of the 2.6 million over-65s in the Netherlands, more than a million are lonely to very lonely. Granny's Finest prevents loneliness by letting seniors practice their hobby of handicrafts in groups guided by young designers. Young learns from old and vice versa.
With the right natural yarns, the right explanations and the right efforts, high-quality handmade products are made. These are sold and the proceeds are used to realise the foundation's social goals.
Granny's Finest uses the Salesforce Foundation platform to stay in touch with both the volunteers and senior ladies participating in the craft clubs.
The attendance of the grannies at the handicraft clubs is tracked in Salesforce and if a loyal visitor is absent, this is signalled immediately. The coordinator of the handicraft club will inquire about her and in case of illness, for example, a card is written or a visit is made.
"TwoPurpose has 'adopted' Granny's Finest, so to speak, and is helping us make the most of Salesforce and ensure that the well-being of our grannies remains paramount."