TwoPurpose and Blueforce choose a shared future under the name TwoPurpose
UTRECHT, April 14, 2026 – TwoPurpose and Blueforce announce that they have made a strategic decision to move forward together under the name TwoPurpose. Driven by a shared vision on impact and technology, both organizations are joining forces to better support mission-driven organizations.
The decision to unite is the result of a strong alignment in both content and culture. TwoPurpose and Blueforce share the belief that technology plays a key role in increasing social impact—when applied in the right way.
Blueforce has, in recent years, established itself as a solid and trusted Salesforce partner within the non-profit sector, with a strong focus on business consulting, customer relationships, and long-term support. This expertise and experience form a valuable addition to TwoPurpose.
What makes this collaboration particularly powerful is the complementarity in expertise. Blueforce brings deep capabilities in business consulting and support, with a strong understanding of client processes and long-term engagement. TwoPurpose contributes a robust technological foundation and architectural expertise, with a focus on scalable solutions and innovation within the Salesforce ecosystem. Together, this creates an integrated approach where strategy, execution, and technology seamlessly come together.
A deliberate step forward
The decision to continue under one name represents a clear strategic move. By fully integrating, a single organization is formed with greater impact, deeper expertise, and a broader service offering within the Salesforce ecosystem.
“This is not an addition, but a conscious acceleration,” said Tim Slijp, Managing Partner at TwoPurpose. “We are collectively choosing to join forces because we believe that by doing so, we can make a greater impact than we could individually.”
Trusted and strengthened
For clients, this step means continuity as well as enhancement. The personal approach and established relationships will remain, while clients benefit from the scale, innovation power, and additional expertise of TwoPurpose.
“For us, this feels like a logical next step,” says Lars Spruijt, former CEO of Blueforce. “We have deliberately chosen a future in which we can achieve more for our customers and their mission together.”
Building impact together
With this decision, both organizations underline their shared ambition: to use technology as a catalyst for social change. By combining knowledge, experience, and vision, a strong foundation is created to help organizations structurally increase their impact.
About TwoPurpose
TwoPurpose is a leading Salesforce partner with a clear mission: to empower mission-driven organizations to make the world a better place. With deep expertise in technology and processes, TwoPurpose helps organizations achieve greater impact.
For more information:
Stefan Reiling
Stefan.reiling@twopurpose.com
0623121014